Monthly Archives: November 2011

8 Ways for Songwriters to Optimize Their Creative Output | Songtrust

There is no reason why the creative process needs to be a struggle; a never-ending tug of war between you and an idea. Unfortunately, this is the approach that many songwriters take.

For any songwriter, both hobbyists and professionals included, the way to achieve the greatest success is to nurture the creative process, so that each idea – no matter how big or small – can blossom into a fully developed song.

Love this article 🙂

6 Reasons Why Email is Better than Facebook for Growing Your Fan Base | The HostBaby Blog

Facebook is an amazing platform for building your fan base and connecting and sharing with your audience. But Facebook should not be the only way you communicate with your fans. There are many reasons why using old fashioned email is much more effective than Facebook at growing your fan base and creating actual revenue.

Here are 6 reasons why a solid email marketing campaign is more effective than Facebook

Email is still the way to go for interacting with your fanbase

Blog – How to Promote a Show: Don’t Rely on Anyone Else

After having a poorly attended show, it’s easy to point the fingers at everyone else. The bottom line: the turn-out is entirely your responsibility.

Great post about how music promotion and self responsibility should go hand in hand 🙂

Google Music’s real innovation: The indie artist hub — Tech News and Analysis

Google Music’s real innovation: The indie artist hub

It will be interesting to see how Google Music will be received in Australia

Guest Post: How an Emotional Connection Can Create a Cult-Like Fan Base | Ariel Publicity

Social media creates the appearance that each of your fans holds the same weight, be it one ‘like’, one ‘follow’, or one ‘friend’. This couldn’t be further from the truth.

Your fans are all different.

“Your fans are all different”… So very true 🙂

Tips on Writing an Effective Artist Biography – MTT – Music Think Tank

If you’re not a spectacular storyteller or wondrous wordsmith, then the task of writing or updating your biography can seem like an arduous task. However, a biography is an essential item in any musicians marketing tool kit. It positions your brand identity, communicates your key achievements and provides background info to fans and media alike. Here are a few pointers to help you on your way…..

I’m guilty of cringing every time I think about writing my own bio. These tips will help me no end 🙂

Connecting Your Band or Brand With Google+ Pages | Madalyn Sklar’s Blog – social media + business coach

In case you haven’t heard, Google announced this week the launch of Google+ Pages. Why is this important to you?

An interesting question that Madalyn Sklar poses. Read on to find out 🙂