An Argument Against “Pay What You Want” Pricing — Passive Promotion

Lady Gaga shot to the top of the sales charts upon the release of her last album, in part because it was deeply discounted on Amazon. Radiohead pioneered the “pay what you want” approach, with most downloaders opting to pay nothing at all

This is an interesting article which attempts to weigh up the argument that allowing your fans to determine what your music is worth to them is good for business

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