A YouTube playlist is a group of videos that play in succession. If you have a YouTube account, you can create a playlist and add any video on YouTube to that playlist, not just your own video content. This comes in handy when multiple people have uploaded content that relates to your band (concert footage, interviews, mini-documentaries, etc.) and you want to herd it all together for fans.
I never would’ve thought of YouTube playlists as being a marketing tool if I hadn’t read this article. I love the CD Baby DIY Musician Blog 🙂