Enig’matik Records: Life As A Bandcamp-Only Label – hypebot

Enig’matik Records is a Bandcamp-only label based out of Australia with a focus on electronic music.  The label puts out digital releases and organizes live events. It’s a lightweight model that can’t be described as truly unique but is a great example of how digital music distribution has opened up the possibilities for microlabels and related indie activity.

An interesting business model that seems tailor fit for electronic music. I wonder if the same model could be extrapolated for other music genres? What do you think?

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